4 min readInnovationOn ‘Ever See an Artisan Plumber?’Using jargon to differentiate your business and position yourself as an expert.
2 min readService DesignOn Epistemology and the Customer ExperienceConcepts in philosophy and epistemology can teach us that can help improving the customer experience.
2 min readService DesignOn Being at Peace with Not KnowingWhat to do when managers want to know the innovation process and when they don't.
2 min readAssignmentsOn Emotional Connection Triggers PlacementIn a recent academic assignment I wrote an essay titled Engagement in B2B: Through the Lens of Service Design. The papers explores the...
3 min readService DesignOn Explaining Service Design to TomAn elderly gentleman with colourful red glasses, a silver buddhist-haircut, and refreshingly bohemian vibe in his attire caught my eye a...
3 min readAssignmentsOn the Key Civic Issue AssignmentBrief: Inspired by Antanas Mockus social experiments, our trio had to find a civic issue that mattered to us, design a thinking process...